But what about that vacation related metaphor? We took a day trip to Niagara Falls. It's not a long drive from Toronto, and it's undoubtedly one of the most impressive wonders of the natural world. But as impressive as the falls are, it's hard to fill up a day just observing them. Which perhaps explains why this incredible natural wonder is encased in a quintescentially quaint tourist attraction town of incredibly poor taste. So? Often I get a similar feeling about the web. The general public isn't satisfied with the "natural" beauty of the web as a source of interconnected information. Access to information is nice, but who wants to be set free in a library for an entire day (besides me)? So we have to make the web more attractive with animated gifs and flash and dubious content which is a far cry from the ostensible purpose of the web at its outset. And we'll all come out to see the Falls - for ten minutes at least, until we've had enough and move on to the tourist attractions.